How Three-dimensional Modelling Drives Planning Project Success

Businesses and organizations, such as planning and architecture offices, project management, entrepreneur, real-estate or infrastructure companies, municipalities, governments or other official bodies involved in entrepreneurial planning project activities often face a number of significant challenges, in part related to the geographic layout infrastructure their projects are based upon.

Experienced challenges include:

  1. Understanding possible project planning alternatives and selecting the optimal alternative according to the real geographic location and volume of the surrounding, easily and with high levels of certainty.
  2. Implementing excellent planning that takes into account all important variables, while simultaneously reducing risks and bringing about positive, long-term results.
  3. Recruiting funds and obtaining permits, as quickly as possible.

Sample of 3d modelling of the city of Haifa

Three-dimensional modelling is known worldwide for its unique capability to perfectly respond to and fulfil the above challenges.

The future is right in front of our eyes

Three-dimensional modelling is the ideal product to complement well-known two-dimensional mapping products, such as Orthophoto and the like. It enables a visual dimension that tabulates the height and volume of urban and commercial environments, thus creating a far more realistic feel with geographic applications capabilities. The following are some of its most significant advantages:

A picture is worth a thousand words

In human eyes, when a concept or information is not presented in a visual form, we often struggle to create a visual image in our brains. This can be particularly challenging when trying to maneuver about a new, or complex urban area. There is a need for great efforts to be made to derive conclusions and results, which usually are not uniform across the board, and maybe are not even desirable, with respect to the presenter’s goals.

3D modelling serves as the base layer for smart city applications. The three-dimensional model transforms all information into a far simpler schema. You can obtain a clear, three-dimensional, 360 degree image of all elements previously obtained via two-dimensional modelling, within a given space. That way, you can visualize the city you are traveling in – and get around with greater ease.

Here’s an example:

Waiter, I’d like this dish please

With three-dimensional modelling, presenting and examining possible project alternatives is simpler than ever – simply enter all available information into the model’s program and enjoy an instant visual presentation of any and all relevant alternatives and their individual ramifications, with superior clarity. This enables smooth, straightforward and speedy understanding of preferable directions to be taken, no more complex or challenging than selecting a dish from a restaurant menu. This capability significantly reduces resistance on the part of people and tenants involved in the project, while enabling significant savings on time and resources.

Child’s play

Three-dimensional modelling is capable of supplying a full image of any zone, including possible environmental, height and shading ramifications, location of obstacles both present and imminent and more.

For example, you can obtain a visual of the view from a planned building and learn how it might be obstructed or how the building’s rooms might be affected by sunlight or shade, at any given time of day. With three-dimensional modelling, you can precisely examine the ins and outs of any planned building, from any angle, with superior precision.

Often, the model leads to insights that could not otherwise be reached. The tool also enables the identification of obstacles that tend to be hard to source.

All of the information presented via a three-dimensional model, as well as any changes in data, are immediately identified and presented as reality, very much as if you were immersed in a virtual reality game. Thanks to this planning tool, project operators possessing even the most basic field knowledge can easily obtain a clear view of the field, examine various scenarios, prevent projects from being delayed and reduce the risk of tremendous financial costs.

A powerful marketing tool

Three-dimensional modelling transforms your project marketing and permit obtaining processes into far simpler, speedier and more successful endeavors. This is because people find it much easier to view information in an attractive, exciting, true-to-reality and three-dimensional format.

Minimal costs, maximal value

The cost of utilizing three-dimensional modelling is generally negligible, especially in comparison to the financial value it generates; directly via better planning and hastened timetables and indirectly by preventing steps that could lead to significant financial losses – during and following the project’s implementation.

Sample of 3d modelling of the city of Jerusalem

Once a project’s details are rendered into a three-dimensional model, the entire planning, construction and implementation process is simplified. The cloud of information hovering over those involved and those making decisions dissipates. All alternatives and problems are made visible, fostering an environment of easy and educated decision making, without requiring significant effort.

Sample projects

Planning and simulation of cable car in Jerusalem, Israel

The three-dimensional model helped the client plan and present its project to decision makers, committees and other sources involved in the project’s implementation. The tool enabled the client to understand what the project required from planning, management and financial perspectives.

Simulation of the cable car provided a comprehensive picture of the intended final product, including:

  1. Where the cable car will travel
  2. What the environment is like at ever cable point of passage
  3. Where all cable car stops will be located
  4. What will be seen from the cable car’s windows
  5. Limitations and environmental influences
  6. Alternative trajectories and the economic and environmental impact of any required changes
  7. Height limitations of cable car poles in the Old City, in an attempt to respect a highly important area.

Here it is, Click and play with the model below:

Interactive 3D Modelling of Jerusalem – Click on it!

Mapping of Cyprus, to strengthen local tourism and to increase Tax collection

The Cyprus Government sought to create a more realistic image of how the Island looks and what can be found on it, to improve local tourism, investment, Tax assessment (by assessing building volume) planning and development endeavors. We created a three-dimensional model of the entire area of Cyprus – roughly 550,000 buildings (!). The modelling enabled viewers to feel as though they were walking around the island – a truly exciting, attractive and interactive product.


How can three-dimensional modelling drive success in your projects?

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